Get ready to be a part of the new Online trend – is set to bring back the old culture of barter system in the most cool and exciting way with the help of internetGet ready to be a part of the new Online trend - Faida.comMumbai, 27th April 2015:, the latest entrant in the online community is all set to change the dimensions of online community experience. It was launched on 15th of March, 2015 in Jaipur city, and has already garnered more than 1 Lakh views on the website. The site promises a unique experience with its exchange on trade in principle function being the USP for the brand. True to its tagline, “ Bina Cash Karo Aish”, Faida promises all the fun in exchanging your unwanted products without any cash involved. Backed up by a smart team of enthusiastic entrepreneurs, Faida is based on the concept of cashless transactions. The consumers are not required to actually pay for the products but barter them for goods they wish to put on sale in exchange of the desired product. is founded by Mr. Gaurav Jain and Mr. Vipul Paliwal with a vision to offer a win-win shopping experience to its consumers/users.

 “The idea behind bringing up the ancient model of barter systems was to give our audience a chance to exchange goods for goods, without worrying about arranging money to get the desired products. Today’s generation gets bored of things easily and likes to try newer things everyday, here at Faida we are trying to make it affordable by offering them this one of its kind exchange website to suffice all their shopping fantasies” remarked the Founder,, Mr. Gaurav Jain.

Some of the interesting features to look out for at Faida  is their  recommendations engine that matches the rough estimate of a product that can be exchanged with the one that a particular user wishes to give away. Other features include points system and well defined categories for listing the product. For example, one can list their guitar and could expect a bicycle in Exchange.  Unlike other sites where people know what they can expect in return of their goods/money, Faida plays on the curiosity factor and spoils it’s users with choices of products that are available for exchange for free. The website is designed in a manner that it will help users navigate easily on the site and guide them to a wholesome browsing experience. The future plans of the website include introduction of the mobile app version shortly,that will add to the user friendly feature of this set-up.

“We wanted to really catch up with the rapid changing tastes and preferences of the youth today. They look for affordability at the same time look out for various brands to match up with their peer-groups ‘in’ list of things to own. is just the right platform for them to not compromise on their preferences as well as save up their pocket money! We are very excited about the response by our consumers on our concept of smart shopping,” says a delighted Mr. Vipul Paliwal, Co-Founder and Spokesperson on his new venture.


Founder,, Mr. Vipul Paliwal.
Founder,, Mr. Vipul Paliwal.


Here is hoping for yet another game changer in the startup market that will take online-trading to a new exciting phase of experiential marketing. The site already boasts of being enlisted as “The most promising Startups” in some National and International portals. The site is now all up and active on

About is a Jaipur based startup that provides an online shopping experience on the unique concept of exchanging one good for another facilitating cashless transactions. The founders of the company, Mr. Gaurav Jain and Mr. Vipul Paliwal are today’s entrepreneurs who wish to give their consumers a quality experience on the time they spend on their website. was founded in the year 2015 with the vision to expand its horizon by launching their mobile app version as well in the coming times.

For any further queries please contact:

Marwah Yash


Team Pumpkin

Five Ways to Get Your Start-up off the Ground

Five Ways to Get Your Start-up off the Ground

Perhaps the hardest aspect of starting your own company is turning your idea into a legitimate business. Getting your start-up off the ground can be intimidating, as new businesses are an investment of time, money, and energy.

For many, an entrepreneurial venture is risky, for the future of the business is unknown. However, if you are ready to take that next step with your business, there are quite a few resources available that can simplify the beginning stages of the business.

Five Ways to Get Your Start-up off the Ground

Here are five inexpensive resources to help you get your start-up going:


  1. Website

In this technical day and age, all businesses need to have a website available for clients and customers. A website is key to a business’ growth, as it is a resource that can take your company from word-of-mouth advertising to global advertising. For many entrepreneurs, their business begins on a website and expands into a bigger, more sustainable company.

With website tools like Go Daddy, Squarespace, WordPress, etc, it is fairly easy to put your business into action. These websites allow you to purchase your own domain and create a website interface that looks sleek and professional.

Once you launch your website, the key to success is promotion. The key to promotion is having a quality wi-fi connection that will not impede on your networking. To save the most money while getting the best service, bundle TV and Internet with DirecTV or a company of the like.


  1. Market Branding

The most successful businesses are memorable because of how they branded their company. Successful market branding is about knowing who your target audience is and identifying with them via your business. Customers prefer businesses they can relate to, thus when it comes to branding your company, it is important you find your niche and run with it.


  1. Organization

Once you start gathering clients or getting business, it is key to stay organized and on top of all important documents and meetings. Disorganization is often a death sentence for businesses, because if you lose an invoice, misplace an order, miss a meeting, etc., you have begun to undermine your business’s authority, and clients will look elsewhere.

Store all important documents either in cloud storage or on an external hard drive. This keeps everything in one place and ensures that if your computer crashes, you still have everything you need to keep your business going.


  1. Research

The market is constantly changing, and successful businesses know that by staying on top of industry trends. Research what other competitors are doing. Research current events that could change the dynamic of your business. Knowing what’s happening around you can help your business remain successful.


  1. Social Networking

One of the most important parts of growing a small business is using social networking effectively. Now that your website is launched, it is critical you set up social media accounts for for your business. Social media is an inexpensive way to get the word out about your business.

These five tips can help your start-up get up from off the ground.


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